Presented by: Blaine and Honey Parker, co-founders of Slow Burn Marketing and LBS Creative Experts
Blaine and Honey Parker discuss producing and utilizing surprise in your creative that enhances the value of your station and helps your clients sell their products/services. We will also cover three quick & easy ways to develop relevant commercials that are more surprising and engaging!
This webinar was part of LBS's "Year of the Customer" series in January 2024. This national online event for broadcast and digital managers and sellers featured ten different sessions led by the most influential sales, creative, and leadership figures serving the industry today.
During these fast-paced sessions, sellers and managers were equipped to embrace 2024 with fresh ideas, unwavering motivation, and proven strategies for becoming their clients’ and prospects’ LOCAL media champion!