Training Categories: Sales

Presented by: Andy Waits, Podcast Axis ​Broadcast and podcasting have evolved into integral components of the modern media landscape, captivating local and even worldwide audiences. If you sell, compete against,...

Join the OAB’s in-person sales seminar, presented by Steve Wexler of WEXL Coaching & Development! This high-energy and interactive workshop focuses on best-in-class sales practices and will arm account execs with a contemporary...

Presented by: Gary Moore, LBS President Attention: All Broadcast Sellers and Leaders!  Securing valuable one-on-one time with prospects and clients is trying as the business landscape evolves. It's evident that LOCAL businesses...

Learn how to improve your appointment-setting skills in today's broadcast-selling environment and increase the chances of prospects keeping their scheduled appointments. Discover professional techniques to overcome the challenging obstacle of...

Presented by: Stefan Rybak, LBS Management and Sales Expert  How did Stefan Rybak go from an award-winning major market radio program director to a multimillion-dollar broadcast seller? Join us to...

Presented by: Tim Burt, LBS Creative Expert Should you use new and flashy AI tools such as ChatGPT and Bard to write your clients' ads? Can AI services work to...

Presented by: Jeff Schmidt, Senior Vice President of Professional Development, Radio Advertising Bureau In today’s complex marketing landscape it’s critical to become the local expert your client’s depend on. In...

Presented by: Mike Costa, CEO Costa Media Advisors & LBS Broadcast Expert What is management looking for from salespeople during these tough times? Mike Costa, CEO Costa Media Advisors &...

Presented by: L'areal Lipkins, Lipkins Consulting Group There’s nothing more frustrating than presenting your proposal and hearing, “Your price is too high.” or “Follow up with me in six months.”...

Presented by: Elizabeth Bernberg, Senior Director of Business Development, AdCellerant Clients are expecting more from their marketing spend - more targeting, more transparency, more data and metrics, and more ROI....