Training

June LBS 2nd Tuesday: Top 10 Tips On How To Be A Broadcast Sales Superstar! May 26, 2023

Presented by: Stefan Ryback, LBS Management and Sales Expert  How did Stefan Ryback go from an award-winning major market radio program director to a multimillion-dollar broadcast seller? Join us to...

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May LBS 2nd Tuesday: Is Artificial Intelligence a Threat to Broadcast Sellers and Ad Creators? April 24, 2023

Presented by: Tim Burt, LBS Creative Expert Should you use new and flashy AI tools such as ChatGPT and Bard to write your clients' ads? Can AI services work to...

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It’s What Comes out of the Speaker that Counts April 4, 2023

Presented by: Larry Wilkins, CBPE, Director of Engineering Services, Alabama Broadcasters Association. Quality audio both in radio and television broadcasting begins with the source material and ends at the customer's...

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How to Turn a Great Local Business into a Great Local Brand April 3, 2023

Presented by: Jeff Schmidt, Senior Vice President of Professional Development, Radio Advertising Bureau In today’s complex marketing landscape it’s critical to become the local expert your client’s depend on. In...

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April LBS 2nd Tuesday: Hard Truths Every Broadcast Seller Needs to Understand and Overcome! March 27, 2023

Presented by: Mike Costa, CEO Costa Media Advisors & LBS Broadcast Expert What is management looking for from salespeople during these tough times? Mike Costa, CEO Costa Media Advisors &...

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Create Value and Urgency by Uncovering the Whole P.I.E March 3, 2023

Presented by: L'areal Lipkins, Lipkins Consulting Group MORE INFO TBA Admission to this event is free for OAB members, but registration is required.  To register: • Go to the registration...

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News Leadership Workshop March 3, 2023

Presented by: Kevin Benz, I-Media Strategies Leading and managing a broadcast newsroom has never been harder and never more important. This session, facilitated by Kevin Benz, will dig deep into...

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7 Traits That Supercharge Social Media Engagement & Help Others Feel A Part Of Something March 3, 2023

Presented by: Lori Lewis, President, Lori Lewis Media MORE INFO TBA Admission to this event is free for OAB members, but registration is required.  To register: • Go to the...

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Extending Your Client’s Reach While Growing Your Station’s Share March 3, 2023

Presented by: Elizabeth Bernberg, Senior Director of Business Development, AdCellerant Clients are expecting more from their marketing spend - more targeting, more transparency, more data and metrics, and more ROI....

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March LBS 2nd Tuesday: Broadcasters, Win Back LOCAL Car and Truck Dealers (In a BIG Way)! February 27, 2023

Presented by: John Tkac, LBS Auto Expert Join us as LBS Auto Expert, John Tkac, discusses: • How to speak so your LOCAL dealers will listen • How manufacturers are...

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